In the world of hair artistry, consultation is the cornerstone of a successful client experience. A thorough consultation not only helps in understanding your client’s preferences and lifestyle but also ensures that the chosen hair style and colour is both flattering and manageable.
The challenge increasingly for freelancers becomes that of ensuring your skills and services remain ‘on trend’ and up to date during these critical consultation periods. And with all the ever-popular social media trends, fads and more, it is harder than ever to find not only the time and funding to commit to this continuous education, but all the effort required in finding, sourcing and organising the right educators for the right topics in the first place.
At Salon Space, our core values are to keep things simple for our freelancers. We take care of the administrative run around, so you are free to focus on clients and creativity. After many requests from the community, we are proud to launch an ongoing, dedicated education series. This will consist of a mixture of online blogs, specialists’ groups, interactive forums and will be supported by in person Look & Learn Events.
Salon Space will look to source some of the best industry experts and leading educators to provide you with a skill refresh as part of your membership. All you need to do is show up!
Educator Spotlight: Carla Rinaldi
www.instagram.com/thecarlarinaldi/
For our inaugural session, we are proud to partner with Carla Rinaldi, a colour education specialist with over two decade’s worth of international experience in London and a leader in all things colour, corrections, highlighting, balayage, hair health, bleaching and tape hair extensions for clients in Melbourne.
One key pillar to her success? Mastering the art of consultation is the first step to happy and life-long clients.
Here are Carla’s top five simple and actionable steps to begin mastering the art of consultation:
- Listening & building trust – The best way to truly connect is to first listen to the clients needs and wants, once a client has been heard they will have the space to listen to your professional suggestions .
- Ask Open-Ended Questions: Start with questions that encourage clients to share their hair history, daily routine, and style preferences. This helps in understanding their needs and expectations.
- Discuss Maintenance & Home care: Being honest about the upkeep required for different hair colours. This ensures you and your client choose a colour that helps ensure they keep the integrity of their hair health .
- Consider Suitability – Suggest colours that compliment the client’s natural features. This personalized approach can enhance their overall look.
- Confirm Connection – Establish a clear understanding with your clients of what their hair journey will look like so that you are on the same page.
Using effective communication in consultation is the foundation to creating a tailored hair colour experience that leaves your clients feeling confident and satisfied. Because of course we know that a happy client is the best advertisement for your skills!
Not a member but would like to attend? Click image below for more info and tickets!
